ProblemSmith, the method underneath HumanAmp.

Know what you’re
really solving.

Bring the evidence together. Make uncertainty visible. Find the question that opens up a better answer.

Different tools.
Use what the problem needs.

Mine, Forge and Unleash help us explore the problem and the answer together. We can start where the work needs us, revisit what we thought we knew and follow what we learn.

Go back when
the answer changes.

Mine

Find out what’s happening

Listen to the people involved. Gather what they know and what the work shows. Keep evidence, assumptions and unanswered questions visible.

“What do we actually know?”

Forge

Pin down the problem

Challenge the first explanation. Explore the people, constraints and wider system. Decide what is worth solving and what a useful change would need to achieve.

“Is this the problem worth solving?”

Unleash

Explore better answers

Open up original possibilities. Sketch, combine ideas and test the important parts. What we learn from an answer can change our understanding of the problem.

“What else could work?”

Then bring it into the real world.

HumanAmp puts
the learning to work.

ProblemSmith helps us decide what is worth solving. HumanAmp brings the people, design, technology and practical AI to act on what we find.

Your team stays part of the work. We make something useful to try, learn from what happens and keep improving it together.

See how we work Start with a working session

What needs
unpicking?

You don’t need a finished brief. Bring the question, the frustration or the idea you want to explore.

Contact Lee and Dave directly

Start with what’s on your mind.

Know what you’rereally solving.

Different tools.Use what the problem needs.